BRANDING, ADVERTISING
+ MERCHANDISE
Once a booming logging community, now an offbeat upscale township, the sleepy little town of Marine on St. Croix proudly boasts the oldest general store (and oldest store of any kind still in operation) in Minnesota. Here’s the first and only “branding exercise” executed in just over 150 years. Rumor has it, it's the store that’s in Lake Woebegon of Garrison Keillor / Prairie Home Companion fame.
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